1. Home
  2. Case Study
  3. URBAN DECAY

URBAN DECAY

To design and manufacture Make up Palette for artists that could hold 12 of the existing godet/ had a clear easily removable cover and could stack on one another.

The Brief:

To design and manufacture Make up Palette for artists that could hold 12 of the existing godet/ had a clear easily removable cover and could stack on one another.

The Solution:

Using Cosmopaks’  design studio we created new palette concept that achieved the objectives by incorporating a magnetic closure for the clear cover. This means its easy to see colors when cover is on, and is easy to remove. The magnet closure gives the exact amount of force that ensures cap stays put – even when palletes are stacked on top of each other. By creating “legs” on the base we were able to create a storage area for the cover inside the legs by having a sliding system. The eva insert was easily shaped to hold the existing unique shaped godets. Finally the magnets inside the legs created enough force that up to 5 filled palettes could stack on top of each other allowing the artist to have a large amount of easily accessible product at their fingertips.

The Result:

The pro artistry Palette is due to launch in late 2016 and we expect it to be a big success!